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Computer Generated Image of
10 Peak Left (Reverse die-cut) variety

(10¢) Presorted Standard Atlas
(Banknote Corporation of America)
Self-Adhesive Coil of 10,000
Scott # 3520 Plate # B1111
Series American Culture
Issue Date & City June 29, 2001 / New York, NY 10199
Nationwide Sale June 30, 2001
Photographer Horst Hama
Designer Kevin Newman, Santa Monica VA
Art Director Carl Herrman, Carlsbad, VA
Typographer Carl Herrman, Carlsbad, VA
Modeler Guilford Gravure
Engraver Acitronic
To Press / Initial Run Spring 2001 / 800 million
Coil Size 10,000
Printer Banknote Corporation of America (BCA)
Press Cerrutti, R118
Process Gravure (USPS) Photogravure (PNC3)
Where Printed Guilford Gravure, Guilford, CT
Where Processed Guilford Gravure, Guilford, CT
Plate Size & Interval 400 stamps per revolution / plate # every 21 stamps
Paper & Gum Nonphosphored, USPS Type III, Self-Adhesive
Tagging Type Untagged
Die Cut Gauge 8.4 Vertically, Peak/Valley 10 x 9, Valley/Peak 9 x 10
Colors Magenta, Cyan, Yellow, Black
Image Area (w x h) 0.71 x 0.82 in. / 18.03 x 20.83 mm
Overall Size (w x h) 0.87 x 0.982 in. / 22.10 x 24.94 mm
Back Numbers Black dot matrix every 10 stamps, TOP and BOTTOM
Earliest Known Use May 29, 2001
USPS Order Numbers S/A Coil of 10,000 - $1000.00 - 791240
Plate # strip of 25 - $2.50 - 791230
First Day Cover - $.56 - 791261
Availability Stamp Fulfillment Services, Kansas City
July 6, 2001 - Providence, RI / July 16 - Van Nuys, VA
Official Announcement The Atlas stamp features an acrylic painting of the bronze statue Atlas, a striking example of art deco sculpture by Lee Lawrie. The statue stands in front of the International Building at Rockefeller Center in New York City. According to Greek mythology, Atlas bore the heavens on his shoulders, and Lawrie's Atlas holds an armillary sphere, which contains the 12 signs of the zodiac. The axis of the sphere points to the North Star. The Atlas stamp is part of the American Culture series.
Varieties A die-cut variety has been found with 10 peaks on the left side.  A computer generated image is shown at the top.
Stamp distribution offices (SDOs) requiring a nondenominated, presorted standard, PSA coil of 10,000 will receive an automatic distribution of Item Number 791200. Master carton size is 10 coils.
Post Offices requiring quantities of Item Number 791200 must order them from their designated SDO.
Philatelic centers requiring these stamp coils of 10,000 must order them from their designated SDO.