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34¢ Lorenzo Costa Virgin and Child
Pressure Sensitive Adhesive
Convertible Booklet of 20
Scott # 3536 Plate B1111
Series Holiday Celebrations
Format Convertible Booklet of 20
Issue Date & City October 10, 2001,  Philadelphia, PA 19104
Nationwide Sale October 11, 2001
Artist Lorenzo Costa, Painting courtesy Philadelphia Museum of Art Plate
Designer Richard Sheaff,  Scottsdale, AZ 85258
Engraver Acitronics
Art Director Richard Sheaff,  Scottsdale, AZ 85258
Typographer Richard Sheaff,  Scottsdale, AZ 85258
Modeler Banknote Corporation of America, Inc. (BCA) / Guilford Gravure
Process Gravure
Printer Banknote Corporation of America, Inc. (BCA)
Printed At Guilford Gravure, Guilford, CT
Press Type Cerutti, R118
To Press / Initial Print Quantity Fall 2001 / 800 million stamps
Booklet Size 20 stamps, 5 across x 4 down / Stamp has a vertical orientation
Paper Type Pre-phosphored, Type II
Gum Type Self-adhesive
Processed At Guilford Gravure, Guilford, CT
Die Cut Gauge 11.3 x 11.5 (valley/peak)
Colors Black, Yellow, Cyan, Magenta
Image Area 0.77 x 0.89 in. / 19.56 x 22.61 mm
Overall Size 0.91 x 1.19 in. / 23.11 x 30.23 mm
Booklet Size 4.55 x 5.0 in. / 115.57 x 127.0 mm
Plate Size 500 stamps per revolution
Marginal Markings "© 1999 USPS" · Plate Numbers · Price · Peel here to fold · Self-adhesive stamps · DO NOT WET
USPS Catalog Item Numbers 665240 Booklet of 20 - $6.80
665261 First Day Cover - $0.55
Earliest Known Use October 10, 2001
Official Announcement

The Postal Service will issue a 34-cent Christmas:Virgin and Child stamp (Item Number 665200) in a self- adhesive, double-sided convertible booklet of 20, in Philadelphia, Pennsylvania, on October 10, 2001. The stamp, designed by Richard Sheaff of Scottsdale, Arizona, and based on a painting by artist Lorenzo Costa, goes on sale nationwide October 11, 2001.

Coinciding with the 125th anniversary of the Philadelphia Museum of Art in 2001, this latest offering in the Holiday Celebrations series features a detail of Italian Renaissance painter Lorenzo Costa's oil-on-panel Virgin and Child, circa 1490. Lorenzo Costa is well represented in major European galleries; this painting is a rare example of Costa's work in an American museum.

Varieties None
End Card Cream colored card stock with Black Ink. Click here for photo.

Philatelic Products

There are no philatelic products for this stamp issue.

Distribution

Stamp distribution offices (SDOs) will receive one-half of their standard automatic distribution quantities for a PSA booklet of 20 stamps. Distributions are rounded up to the nearest master carton size (4,000 stamps).

Initial Supply to Post Offices

SDOs will make a subsequent automatic distribution to Post Offices for one-half of their standard automatic distribution quantities using PS Form 3309, Advice of Shipment/Stamp Invoice, and PS Form 17, Stamp Requisition. SDOs must not distribute stamps to Post Offices before October 3, 2001.

Additional Supply

Post Offices requiring additional stamps must requisition them from their designated SDO using PS Form 17. SDOs requiring additional stamps must order them from the appropriate accountable paper depository (APD) using PS Form 17.

For fulfilling supplemental orders from SDOs, the San Francisco, Chicago, Memphis, and Washington, DC, APDs will each receive 596,000 additional booklets; the New York APD will receive 600,000 additional booklets; and the Denver APD will receive 300,000 additional booklets.

Philatelic Requirement

Authorized philatelic centers requiring the $6.80 Christmas: Virgin and Child PSA double-sided booklet of 20 must order Item Number 665200 from their designated SDO using a separate PS Form 17.


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